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Chapter 14 - Tomorrow's business world

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Tomorrow's business world

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Big growth opportunities for 'the learning organization'
 
  An unusual new marriage is taking place.
  The current partners are Hollywood and Silicon Valley. But the most attractive potential suitors are education and business. The challenge: to create some of the world's greatest opportunities - to merge the talents of great educators and innovative businesses.
  Already the reasons are clear and the models exist in five related areas:
  1. Electronic, interactive, multimedia software presents almost unlimited potential for learning and education.
  2. Accelerated learning skills, in particular, provide a virtually-untapped business opportunity.
  3. Successful manufacturing and retailing companies can prosper even more by selling services: by providing the training necessary for customers to use their products much more effectively.
  4. Every successful company has to become a continuous learning organization, and every individual needs to continue to relearn throughout life.
  5. Schools and colleges can follow university research departments in using their expertise to form strategic alliances with businesses.

Electronic multimedia opportunities
 
  Audiotapes, videotapes, compact discs, CD-ROMs, electronic games, laser discs, and the growth of the Internet itself, provide the most striking examples of the shape of the exploding interactive learning revolution: the ability to communicate information instantly to almost anyone.

 

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